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HEMA Pastries Review
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HEMA Pastries Review

by Rotterdam Balloon Company, 2024-11-28

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HEMA pastries have been known for years as the go-to place for fresh, tasty, and affordable cakes. Whether you're celebrating a birthday, looking for a treat for work, or simply craving something sweet – HEMA has something for everyone. From the classic whipped cream cake to drip cakes, flans, red velvet, and even vegan pastries, the range is broad and versatile. You can also order a personalized photo cake, making every occasion extra special.

We took a closer look at HEMA's pastries and are sharing our honest review. What do other people think of the pastries? Many customers praise the fresh taste, soft texture, and rich toppings. The photo cakes are often praised for their sharp print quality, while the drip cakes are a hit at children's parties due to their festive appearance. Of course, we also tested several types of pastries ourselves and will discuss each one in detail. From the flavor of the classic apple pie to the indulgent richness of the chocolate drip cake – you'll read all about it in our review.

Want to try it yourself? You can easily order your favorite cake online and pick it up at one of the 17 HEMA stores in Rotterdam (or at one of the 500 other stores in the Netherlands, of course).

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Check out the selection and place your order via HEMA's cake webshop and taste it for yourself!

View HEMA Cakes

Photo Cake

HEMA Photo Cake

The HEMA photo cake is, in our opinion, the perfect mix of personal and festive. It’s just so much fun to have your own photo and text on the cake – ideal for birthdays, work parties, or just because you can. The photo print is usually nice and sharp, and the cake itself does not disappoint: fluffy cake, creamy filling, and a fresh fruit layer that is well balanced. Ordering is also a breeze. Upload your photo, add some text, click a few times, and two days later, it’s freshly waiting for you at the store. We did notice that the print can sometimes be a little darker than expected, but that doesn’t affect the taste or the impact of having a personalized cake. For the price, it’s definitely worth it. You get a delicious, fresh cake that is guaranteed to impress at your party. Want your own unique cake on the table? Order it online and pick it up at a HEMA store near you. Super easy, just as it should be!

Order HEMA Photo Cake

Flan

HEMA Flan

HEMA flans are, in our opinion, an excellent choice if you're looking for tasty, affordable, and fresh pastries. With classics like the apple crumble flan, cherry flan, and whipped cream rice flan, there’s something delicious for everyone. The apple crumble flan really stands out – it has a wonderfully soft base with a crunchy crumble topping that’s just right. The flavor is rich, not too sweet, and the fruit is fresh and tangy. The whipped cream rice flan is creamy and soft, though we might have liked a stronger flavor in the rice filling. The crunchy base of the flans stays nice and firm, which is handy when slicing a piece. What’s also convenient is that you can buy half a flan if you don’t have many guests or if you want to try different flavors. In terms of price and quality, HEMA is always a safe bet. You can easily order the flan online and pick it up from one of the many nearby stores. This way, you can be sure you won’t miss out. All in all, HEMA flan is a great choice if you want to put something delicious on the table – hassle-free and with that "truly fresh" taste.

Order HEMA Flan

Drip Cake

HEMA Drip Cake

HEMA drip cakes are, in our opinion, a true eye-catcher for any party. They don't just look super festive; they also taste great. The combination of three layers of fluffy cake, creamy filling, and a delicious sauce makes it a hit on the table. And that chocolate fondant that drips so beautifully down the sides – it just looks amazing. The red velvet variant with white cream and raspberry sauce is definitely a favorite, but the classic chocolate drip cake is also a real treat. What we love most is that you can easily dress up the drip cake with bonbons, sprinkles, or cake candles. This way, you can make it truly personal. The cake comes in three sizes, so whether you have a small gathering or a big party, there’s always a size that fits. We have to be honest: the drip cake can be quite rich, especially with that chocolate fondant layer. But if you love that, you’re in for a treat. For the price and presentation, you definitely get your money’s worth. Want to impress at your party without spending hours in the kitchen? Then the HEMA drip cake is a smart choice.

Order HEMA Drip Cake

Tompouce

HEMA Tompouce

The HEMA tompouce remains an absolute classic that never fails to make us happy. The combination of crispy puff pastry, creamy custard, and that iconic pink glaze – it’s hard to say no. It’s no wonder that millions of them are sold each year. We especially love the balance of flavor and texture: not too sweet, delightfully airy, and with just the right amount of crunch in the pastry. For us, the classic tompouce is still the undisputed number one, but seasonal variations like the orange tompouce for King's Day or the Easter tompouce are fun extras that bring variety. The mini tompouces are handy if you want to share smaller treats, and the option to have a photo printed on the tompouce is simply brilliant – especially for birthdays or office treats. We do have to be honest: eating it neatly is always a challenge. You either tilt it, eat it layer by layer, or take one big bite (that last option doesn’t always work out). But honestly, that’s part of the fun. All in all, the HEMA tompouce remains a staple if you want something tasty with your coffee or want to make a party extra special.

Order HEMA Tompouce

Whipped Cream Cake

HEMA Whipped Cream Cake

The HEMA whipped cream cake is, in our opinion, a true classic that belongs at every party. With its airy sponge cake, creamy whipped cream, and a fresh layer of cherry-red currant jam, it’s a cake that always hits the spot. The crunchy hazelnut topping on the sides adds an extra layer of texture, while the whipped cream, fruit, and chocolate decorations make it festive. What we love is that the whipped cream tastes fresh and isn’t too heavy. You can also personalize the cake with a photo, which is especially popular at kids' birthday parties. Ordering is simple – you choose your pickup date online, and your cake is freshly prepared and ready to collect from your nearest HEMA store. Some might find the combination of whipped cream and jam a bit sweet, but for a classic whipped cream cake, that’s exactly what you’d expect. Whether it’s for a birthday, anniversary, or just because – with the HEMA whipped cream cake, you can’t go wrong.

Order HEMA Whipped Cream Cake

Apple Pie

HEMA Apple Pie

The HEMA apple pie is a true Dutch classic that always tastes great – party or no party. The first thing you’ll notice is the aroma: as soon as you open the box, that warm blend of apple, cinnamon, and freshly baked pastry greets you. The flavor doesn’t disappoint, either. The buttery crust is firm but not too hard – just the right balance for a good bite. The apple filling has a perfect blend of sweet and tart, with that hint of cinnamon that makes an apple pie so good. We also love that HEMA offers different versions. Besides the classic apple pie, you can choose an apple crumble pie or even a vegan apple pie, making it accessible to everyone. We also appreciate the option to order a smaller pie, a half pie, or a large 12-person pie. This way, you never have too much or too little. Ordering is easy: just choose your pie online and pick it up from a HEMA store near you. It’s ideal for birthdays, parties, or just when you want to treat yourself. Whether you eat it plain or with a big dollop of whipped cream, the HEMA apple pie never disappoints. For that price? Absolutely worth it.

Order HEMA Apple Pie

Red Velvet Cake

HEMA Red Velvet Cake

The HEMA Red Velvet Cake is both a showstopper and a taste sensation. The bright red cake layers with creamy white filling make it look like a celebration on a plate. The taste doesn’t disappoint: the cake is soft and airy, the cream is rich and smooth, and the raspberry sauce adds a fresh twist that keeps it from being too heavy. We love the finishing touch of white chocolate curls, which give it a luxurious feel. The cake is large enough to serve 10 to 12 people – perfect for birthdays, baby showers, or a cozy Sunday afternoon with family. Yes, it’s sweet, but that’s part of the charm of a good red velvet cake. Ordering is simple: order online and pick it up at a HEMA store two days later. All in all, it’s a delicious cake that looks amazing and tastes just as good.

Order HEMA Red Velvet Cake

Strawberry Cake

HEMA Strawberry Cake

The HEMA strawberry cake is just a party on a plate. Those bright red strawberries on top immediately grab your attention, and it tastes just as good as it looks. The combination of fresh, juicy strawberries with the soft cream filling and airy cake is spot on. Not too heavy, not too sweet – just right. It’s ideal for birthdays, Mother’s Day, or simply as a treat for yourself. The cake is big enough to serve about 10 people, and the best part is that you can order it online and pick it up two days later. We say: if you’re going to do it, do it right – and with this HEMA strawberry cake, you’re always on the right track.

Order HEMA Strawberry Cake

Chocolate Cake

HEMA Chocolate Cake

The HEMA chocolate cake is an absolute winner. As soon as you see that thick layer of chocolate, you know exactly what time it is – time to dig in! The flavor does not disappoint: rich, creamy, and just what you expect from a good chocolate cake. The soft sponge cake inside is perfectly balanced with the rich chocolate topping, and those chocolate curls on top make it look extra special. Whether you buy it for a birthday, a party, or simply because you’re craving something sweet – this cake never fails. And the best part? You can easily order it online and pick it up two days later. No stress, just pure indulgence. In short, if you love chocolate, this is one cake you absolutely have to try.

Order HEMA Chocolate Cake

Hazelnut Cake

HEMA Hazelnut Cake

The HEMA hazelnut cake is a true fan favorite, and we totally get why. The combination of the crunchy hazelnut coating, the soft meringue layers, and the creamy hazelnut filling is simply irresistible. The texture is spot on: airy inside, crispy outside. With every bite, you get that perfect contrast of smooth and crunchy. In our opinion, this is the cake to get if you want to impress your guests at a party or birthday. What’s great is that it’s not too heavy, so it’s easy to have a second slice (or third, no judgment here). If you want to make it even more special, you can get a photo printed on the cake – ideal for birthdays or anniversaries. Ordering is super easy: place your order online and pick it up fresh from the store a few days later. For us, the HEMA hazelnut cake is a must-have at any celebration – even if you’re just treating yourself for no reason at all.

Order HEMA Hazelnut Cake

Cheesecake

HEMA Cheesecake

The HEMA cheesecake is an absolute must-try in our opinion. It all starts with that delicious pastry base that gives just the right amount of crunch, topped with a light and airy Monchou bavaroise that melts in your mouth. The balance between fresh and creamy is spot on. The classic version with cherries is a crowd-pleaser, and it’s easy to see why – the sweet cherry topping gives every bite an extra burst of flavor. The lemon cheesecake is also a hit, especially on warm days when you’re craving something refreshing. What we appreciate is that the texture isn’t too heavy, so having a second (or third) slice is totally doable. The portions are perfect for 6 to 8 people, but if you’ve got big eaters at the table, we suggest grabbing an extra apple pie or a few tompouces as well. Ordering is easy: order online, and two days later, you can pick it up fresh from the store. Whether it’s for a celebration or just something delicious with your coffee, the HEMA cheesecake never disappoints.

Order HEMA Cheesecake

Schnitt

HEMA Schnitt

The HEMA schnitt is, in our opinion, the perfect choice when you don’t need a massive cake but still want to serve something tasty. Its long shape makes it super easy to slice into equal pieces, and it also fits perfectly in the fridge without taking up too much space. The whipped cream schnitt is delightfully light, with soft sponge cake, creamy whipped cream, and a crunchy chocolate or nut topping on the sides. The mocha and chocolate schnitt options are real flavor bombs, with a rich, indulgent taste that feels just a bit more luxurious. What we especially appreciate is that the schnitt isn’t too heavy – just right for a coffee break or dessert. The only thing to keep in mind is that the top layer can shift a little when slicing, but that’s nothing a sharp knife can’t handle. All in all, the HEMA schnitt is a delicious and practical choice for any party or just as a treat for yourself.

Order HEMA Schnitt

Final Thoughts

In our opinion, HEMA is the absolute king when it comes to pastries. From the classic tompouce to the festive drip cake, and from the indulgent red velvet to the crunchy hazelnut meringue cake – there’s something for everyone. What we love most is that all the pastries are always freshly made, taste delicious, and are available at that signature HEMA-friendly price. Whether you’re celebrating a birthday, an anniversary, or just having one of those "because I can" moments, you can’t go wrong with a HEMA cake or pastry. Ordering is simple, and you can pick up your pastry from a HEMA store near you. One thing is for sure: with HEMA pastries, every moment becomes a celebration. Enjoy!

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Marcel Vermeer

About us

Because of our work with the Rotterdam Balloon Company, we have the privilege of visiting the most beautiful places in Rotterdam and in addition to wanting to be the balloon specialist of the municipality of Rotterdam, we decided in 2022 to share my love for the city with others and to write a blog about Rotterdam.

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